Custom labels are useful because they allow you to group your products and set up separate campaigns for each group. This will help you improve your campaign performance by narrowing your focus to product groups that sell well or have a high margin. There are standard labels available – such as brand, category, condition and […]
Category: Feed Management
Managing Offers
ShoppingFeeder has a powerful set of features allowing you to customize your feed in a number of ways. You can exclude products on an individual basis, exclude an entire category of products, edit a product offer, or lock a product to avoid changes being overridden when products are synced. Excluding select products from your feed […]
How to handle Detailed Product Attributes in Google Shopping
Google Shopping has specific requirements for products that are sold in Apparel & Accessories, Clothing and Shoes categories. In order to successfully list these products on Google Shopping or Google Product Listing Ads you are required to provide extra product information. These Detailed Product Attribute helps Google more accurately display your products in searches and […]
How to Map Attributes
In many cases, you may find that the data fields in your e-commerce platform do not match the attributes that are required by the channels on which you want to list your products. For example: If you sell shirts that are one-size fits all, and Google requires each product listed to have a specific size, […]
How to Map Categories
A number of channels, including Google Shopping, require that you map your products to specific categories. This means that your product data needs to include certain identifiers, such as colour, size, brand etc. ShoppingFeeder makes this process very easy through the Category Mapping function. This helps ensure that your feed will be submitted without any […]
How to Generate a Product XML Feed
Before you can create a XML Product Feed in ShoppingFeeder you need to: Create a ShoppingFeeder Account Setup your Store and Install the ShoppingFeeder plugin Login to your ShoppingFeeder Account Go to Channel Management Select Feed Essentially, what this means is that the products you select will appear in the feed (in the country […]